Tuesday, October 26, 2010

What's So Good About 3-D Anyway?

   So, as you can probably guess, I am not a big fan of 3-D.  This so-called phenomenon is anything but, it's more of a marketing ploy and an irritance to flimgoers like you and I.  Sure, there are instances when it can be fantastic, such as Avatar (or as I call it Avaturd, I was not a fan, but it was visually stunning, no doubt).  Granted, that was a film that was envisioned in 3-D unlike the multiple features that have come out recently that never were.  A few names that come to mind: The Last Airbender, Alice In Wonderland, Clash of the Titans, Toy Story 3, the list is endless.  The quality of all these films ranges from god-awful to masterful, but the 3-D aspect is just about dreadful.  I don't mind the glasses, even though they can be annoying after a good hour and well, most of these movies do not even take advantage or have any idea of what the term "3-D'" even means.  Avatar was a film that was in James Cameron's mind for a long time, it took about 12 years for his vision to make it onto the big screen.  He even had to wait until technology was advanced enough for him to begin shooting, so regardless of whether I liked Avatar or not, it was a visual feast and a sight to behold.  The average of 3-D motion pictures a year has no doubt increased from say five years ago.  Now, filmmakers are simply taking advantage of this tactic to gain more box office receipts.  If a movie was not meant to be in 3-D and is then being converted to 3-D weeks before its release, that is not a good sign.  The Last Airbender has some of, if not the worst post-production 3D conversion I have ever witnessed.  Also, the additional $3.00 fee for a pair of glass is hugely dissatisfying.  I mean, who wants to pay that in addition to the already overpriced $10 movie ticket.  There is no sign that the powers of 3-D will cease any time soon and perhaps we have to thank or blame rather Mr. James Cameron for this phenomenon.  Alas, just know, when you go to see a "3-D blockbuster," don't be surprised if the "3-D" doesn't hold up.

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